SHAPEUP INDIA - A project aimed to achieve SMART HEALTH

SHAPEUP INDIA A project aimed to achieve SMART HEALTH with an intention of preventive care, targeted and tailored Nutritional products to combat micronutrient malnutrition, many cell based products services with good regenerative/anti-aging solutions and a suitable revenue model to consumers.

SHAPEUP INDIA was formed 17 years back by a group of expert doctors and healthcare professionals to promote targeted Nutrition, Regenerative Medicine, Anti-aging and Preventive care at community and corporate levels.

So far in the country there were no affordable products and no company with a proper revenue model to implement across the length and breadth of this country.

Emergence of a few companies with an intention of preventive care, targeted and tailored Nutritional products to combat micronutrient malnutrition, many cell based products services with good regenerative/anti-aging solutions and a suitable revenue model to consumers, has enabled Shapeup India to take a real shape and to form NATIONAL CONSUMER FORUM (NCF).

NCF is designed to be an innovative community and consumer driven project aimed to achieve SMART HEALTH and a well- planned economic redistribution at grass root levels leading to SMART NATION. We are equally inspired by the Nation’s slogan “ATHMA NIRBHAR BHARATH”

Health Vision Spoke to Dr. Srinivas Murthy – senior consultant clinical sports and nutrition Shape up India on his vision to make the society clean and healthy.

Is it a fact that many people in society are suffering from many diseases due to regular use of commercially sold household products?

Dr. Murthy: In this regard let us not think of spurious products. Let us talk about only daily use products sold through media support. Just take normal bath soap and toothpaste. Nobody is bothered about the required parameters for bath soap. Now a days some companies are talking about T F M (Total Fatty Material). It should be a minimum of 75% TFM . But majority of available brands have around or less than 70%TFM.

Next toothpaste. As per Central Education and Research Society majority of our toothpastes have high fluoride content. People use high end water filters to filter fluoride in water but consume fluoride while brushing teeth on daily basis. Children in fact eat half of the paste. Fluorosis leads to dental caries, osteoporosis and nerves disorders. If we consider edible and cooking oils it is a major health concern.

According to you which are the false perceptions people have while maintaining their health?

Dr Murthy: From the point of maintaining good health there are many good developments. By looking at walking crowds in the mornings, number of fitness centers everywhere and business of nutritional products speak about the public concern to health. Like that public have many misconceptions about health. Let me cover just a couple.

As per W H O every 8 minutes one cervical cancer is recorded. In addition PCOD and infertility issues are increasing day by day. As per few surveys it is due to use of Sanitary pads, it is learnt. You chose any best brand in the market and examine they will have plastic and synthetic layers and they have poor absorption and causes itching, irritation and discolouration. In addition the heat generated produces DIOXIN which is the leading cause of all problems.

You mean one has to quit sanitary pads and use clothes like olden days?

Dr murthy: Not like that. The main intention of Shapeup! India is to introduce economical, natural and nutritional products to the society. In this regard we are introducing one international standard smart sanitary pads. These pads have only pure cotton in all layers with max absorption capacity. In Addition it has ACTIVE OXYGEN, NEGATIVE ION, F I R, MAGNETIC and NANOSILVER based chip. Which does many things. Please google and check.

In addition we provide free vaginal test kit with each and every packet. And cost of this kit in market is Rs.175. By using this test kit one can avoid visiting gynecologist frequently by testing themselves. Complete demo of this Pads is available in video format.

Any other false perception People are in?

Dr Murthy: Next Protein Consumption by public is another concern. Since 20 years there are many companies promoting different kinds of proteins at different levels. Big containers with crude concentrates are sold in bazaar in the name of protein. People buy blindly. Many company Reps come to us with preparations less than 30% proteins.

In addition we come across people in parks and public places offering free checkups and saying that if we use their products one can melt like wax in three months and can get away from all other metabolic disorders freely. Many do not know how weight is lost. Weight loss is just based on calorie management. Weight or inches are lost by calories we do not consume and calories we burn by exercise. But not by any secret ingredients as people presume.

Normal general convalescent drinks have around 30% protein. Athletes and sports people need 45-60% protein; Body builders Need 80% protein. In addition almost all general issues by public and for all age related cases one needs PROTEIN RICH IN GLYCINE AMINO ACID. But majority are not aware of this.

What is the solution for this? What kind of preparation SHAPEUPINDIA recommends?

Dr Murthy: People should consult nutritionists before using Protein preparations. One should use protein preparation rich in 65% Glycine. It is present prominently in Muscles, joint cartilages, ligaments, Skin, Heart and nerves. Hence all body builders, sports people, weight Management, neurological, Ortho and Cardiac conditions we need Glycine rich protein.

In addition in all metabolic conditions and age related diseases there is high level of Homocysteine in blood. Only Glycine can break down Homocysteine into methionine and cysteine.

If so where this Glycine rich Protein is available?

Dr Murthy: Shapeup! India has formed National Consumer Forum. Here any one can register from any part of the country and buy products and do social marketing. Courier service is available throughout the country.

Distributors will have all the following benefits-

Retail profits
Wholesale profits
Incentives & bonuses
Life time BUY ONE GET ONE FREE
International travel opportunities
Life time income opportunities for generations
BANK LOAN FACILITY for business expansion.
Nutritional seminars by experts.
Digital marketing support
TV and Print media support.

Shape up! India provides

Info on importance of nutrition and preventive health care in day to day life
Promotes economical safe natural and nutritional & daily use FMCG products for preventive care purposes.
Promotes cellular or stem cell therapy to many incurable chronic degenerative conditions including many auto immune disorders and deadly cancerous conditions
Promotes excellent anti- aging products and stem cell serums soon in Indian market
Complete ecommerce portal services along with razor pay payment gateway processes are in pipeline.
World class logistic services throughout the country from well renowned company Ship rocket.
To unleash dynamic entrepreneurship among the community and corporate members
Regular online meetings on different health issues by medical and other healthcare experts
Digital marketing services
Print and TV media ads

We promote Social marketing through