Digital fitness startup TREAD raises $1.1M, aims to advance the “Fit India” initiative

Digital fitness startup TREAD raises $1.1M seed round from notable early stage investors. The startup will use these funds for boosting product development and scaling its content & community growth.

TREAD-fitnessBengaluru-based online fitness startup TREAD has raised its maiden round of funding of $1.1M from a clutch of reputable entrepreneurs, super angels and pre-seed funds. This funding round comes within just 3 months of TREAD’s inception in July 2020.

The startup will use this capital to fast track its product development and accelerate the growth of its platform and overall business. TREAD envisions to deliver live streamed group workout sessions through its mobile app and website. Leading trainers and fitness experts around the country will use TREAD’s platforms for showcasing and delivering different types of workouts such as Yoga, HIIT, Cardio, Strength & Conditioning workouts, and so on.

Speaking about the fundraise, Dinesh Godara, Founder & CEO, TREAD said, “We are excited to announce our first ever fundraise for TREAD, a visionary homegrown online fitness startup that aims to advance the “Fit India” initiative by offering holistic workouts which are accessible and affordable to everyone in India and in Bharat. This fundraise gives us the initial capital to rapidly build out our product, our content across social platforms and to onboard thousands of professional trainers from across the country. Our immediate goal is to launch an immersive and gamified experience for users to choose their workouts and make consistent progress on their fitness goals.”

Digital fitness startup TREAD raises $1.1M, aims to advance the “Fit India” initiativeBy subscribing to TREAD (as per their monthly or yearly subscription plan), users will get unlimited access to various types of workout sessions on the TREAD app and every user will be able to do workouts with a trainer of his/her choice. Discussing the current opportunities and way forward for TREAD, Dinesh Godara adds, “In this post-COVID world, people are cautious about social distancing and are hesitant to head back to the gyms and fitness centers. Workout from home has become a new normal in fitness around the world. TREAD is squarely positioned around this need and is offering the full range of workouts via online sessions with best-of-breed trainers across all categories.”

TREAD is building a rich experience for users to pick up workouts, find trainers of their choice and compete with their peers and track progress via a gamified dashboard. TREAD is also creating rich tools for trainers to conduct highly engaging group workout sessions where users feel connected to their trainers similar to their offline experience. TREAD has quickly built a thriving online fitness community on social media channels. The startup is in talks with multiple venture capital firms for its Series A round of funding.

TREAD is an innovative online fitness start-up based out of Bengaluru, owned and operated by Treadfit Technologies Pvt. Ltd. The start-up is founded by Mr. Dinesh Godara, who was previously the Founder of Wifistudy (Asia’s largest educational Youtube channel), that was acquired by leading ed-tech company Unacademy in 2018. TREAD is set to contribute to your journey of being fit and healthy, and redefine your fitness routine. In order to do that, the company is building a unique platform that connects the country’s top trainers and fitness experts with millions of fitness enthusiasts/individuals, by leveraging the power of technology and the internet. 

 

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