Adult incontinence is a major health issue affecting millions of senior citizens across the world. In an effort to cater to the evolving needs of the elderly, Seniority and Nobel Hygiene, have joined hands to launch a new range of adult diapers – Friends Premium Pants with a unique odour-lock technology and anti-bacterial core for added comfort.

With technology at the heart of the new offering, Friends Premium Pants has been designed with exclusive featuressuch as leak guards on both sides to enhance its absorption capacity for up to 10 hours.The pant-style diapers offer greater comfort and hygiene, and are the perfect solution for elders with light incontinence issues. Its unique features provide the freedom, dignity, and confidence to the elderly to lead an active lifestyle.

Speaking on the new launch, Tapan Mishra, Co-founder of Seniority, says, “Incontinence is not just a physiological issue but also a major mental health concern for the elderly and their caregivers. Our deep understanding of the consumers’ requirements, combined with the industry intelligence of Nobel Hygiene, has allowed us to introduce Friends Premium Pants, a unique range of technologically advanced adult diapers for added comfort of the elderly. We are delighted with this collaboration since it strengthens our commitment to cater to the lifestyle needs of seniors and make them more mobile and independent.”

Also Read: Incontinence-why-we-need-to-speak-about-it?

According to Kartik Johari, VP – Marketing & Commerce, Nobel Hygiene Pvt. Ltd.  “Friends Diapers remains steadfast in our commitment to the Silvers in India, and to ensure that they receive the best-in-class products for their Azadi. Thus, when Seniority approached us to co-create an offering for their audience, it was the perfect meld of market and product. We are glad to offer a special collaboration product to serve the needs of even more Silvers. We hope that this unique solution appeals to their audience, and we trust this to be a beneficial, long-term partnership!” Friends Premium Pants is available on www.seniority.in with special offers and discounts.

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New Delhi, November, 2020: Seniority, India’s largest shopping destination for senior citizens, has launched a bouquet of specialized services for the convenience of its elderly customers. The company has associated with well-known brands to provide a range of essential services – healthcare, senior care, assisted travel, etc. With this move, Seniority aims to become a one-stop holistic ’health and lifestyle platform’ offering comprehensive solutions, products and services that cater to the needs and requirements of the seniors.

Renowned health service brands such as DocsApp & Dr. Lal Pathlabs are already on board the platform. While Dr. Lal Pathlabs will offer comprehensive checks for any infections, conditions, or diseases related to various vital organs and systems of the body, DocsApp will offer unlimited access to doctor consultations 24×7 via chat, call, and video with additional benefits for 6 family members. The company is also in talks with Portea to launch their special services.

Speaking about the new service launch, Tapan Mishra, Co-founder of Seniority mentioned, “At Seniority, our endeavour is to bring more ease and convenience to the lives of the elderly and their caregivers. With the launch of our bouquet of specialized essential services, we are evolving into a holistic platform where seniors can find both products and services to address their health and lifestyle needs. We are delighted to collaborate with some of the best service providers in the industry to create a competitive advantage and provide differentiated offerings for our consumers.”

Most recently, Seniority collaborated with World of Devotion to provide customized religious services to devotees of India’s most popular temples through the digital medium.

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Mumbai, April 6, 2020: Seniority and RPG Life Sciences have joined hands for a social cause to launch “SafeSeniors”, a unique predictive analysis tool designed to especially help early identification of Covid 19 risk amongst the elderly. The tool has been developed in consultation with the leading experts in the areas of Infectious Diseases,Community Medicine, Clinical Pharmacology and Covid-19 management.

Elaborating the key benefits of “SafeSeniors”,Yugal Sikri, Managing Director, RPG Life Sciences and Ayush Agrawal & Tapan Mishra, Co-founders of Seniority says,“The SafeSeniors tool has been especially developed to helpin early identification of Covid-19risk amongst senior citizens.Seniors and their dear ones are encouraged to enter their vital parameters, pre-existing medical conditions, travel & social exposure history and key symptoms such as fever, dry cough etc. on a daily basis. With just a few clicks, SafeSeniors monitors health on a progressive basis. Equipped with a robust algorithm and dynamic tech capabilities, the app can analyze millions of data on a real-time basis and alerts the seniors and their dear ones of the Covid-19 risk levels and seek adequate treatment before the disease spirals out of control.

Available in 12 languages with a simple user interface, the solution will also help governments and healthcare authorities to reach masses, allocate medical resources and reduce the burden on already stretched healthcare infrastructure and authorities, doctors and paramedics. The tool has evoked keen interest amongst healthcare professionals and government authorities.

While the world continues to fight the battle against COVID-19, the rising number of cases being reported in India has been a matter of huge concern for the citizens, healthcare authorities and the Government. Senior Citizens have been found to be more vulnerable to this deadly virus.With close to 120 million seniors in the country, the stakes are manifold.

Link: https://safeseniors.in/login

For more details please visit: www.seniority.in    www.rpglifesciences.com

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Mumbai March 23, 2020: As the world faces a major health crisis due to the pandemic situation caused by the novel Corona virus, also known as COVID-19, the number of reported cases is precipitously growing across India. While people of all age groups are equally susceptible to this virus, the health stakes are high for the elderly due to chronic illnesses and lower immunity. They are more likely to suffer from underlying conditions that hinder the body’s ability to cope with and recover from serious illnesses.

Seniority, India’s  shopping destination for seniors, and DocsApp, a digital healthcare platform, have joined hands in an attempt to bust myths, reduce panic and help educate the elderly on Corona virus. The collaboration will help Seniority provide exclusive medical assistance from DocsApp to older adults and their family members.

A 24*7 helpline support (080 4719 3443) has been launched to enable people to have access to skilled medical professionals during such critical times. Individuals on the platform may avail free online consultations across all departments from doctors at the convenience of their homes, without possibly exposing themselves to the virus on the platform. Seniority along with DocsApp has also created a repository of informative articles, blogs, weekly newsletters and webinars that will impart accurate information and safety measures related to Corona virus.

Ayush Agrawal & Tapan Mishra, Co-founders of Seniority said on the collaboration, “There is a significant rise in the number of COVID-19 affected people in the country as well as worldwide. Being a senior care brand, we are especially empathetic to the elderly in such challenging times and consider it our duty to spread awareness about the current situation. Our collaboration with DocsApp will help us reach out to a large number of people who are prone to virus infections. With the 24*7 helpline support, we are happy to extend our services and offer free consultation by medical specialists to ensure that people take adequate care. The safety and welfare of everyone around is of prime importance to us and we sincerely hope that we are able to fight back together in such unforeseen circumstances.”

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